Diamond? Emerald? Square-cut? Cushion? Choosing the right gem can be a daunting process. With hundreds of shops to choose from and even more rings, it can feel like searching for a needle in a haystack. If you’re looking to propose to your belle or beau this year and want to buy a beautiful ring and don’t know where to start – here is our guide to finding a diamond in the rough.
Tiffany & Co.
First stop, the iconic Tiffany & Co., and where else but its Old Bond Street flagship store. The shop is an utter delight, defined by timeless sophistication. Here, couples can feel a total aura of romance as they peruse an array of rings, each with the hallmark Tiffany craftsmanship. From classic solitaires to intricate halo designs, nothing says ‘I love you’ more than a diamond from Tiffany.
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De Beers
Venture further along the illustrious Bond Street, and you’ll arrive at De Beers, the best place for connoisseurs of the rarest diamonds. Standing proudly in glamorous Mayfair, this world-famous jeweller sets the standard for engagement rings. Every ring in the shop is so captivating, that one might need a pair of sunnies to soften the stones glares.
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Garrard
Alternatively, if it is tradition you want, you could cross paths with royalty and take yourself to Garrard, the oldest jewellery house in the world. With a Royal Warrant to His Majesty the King, Garrard's Albemarle Street boutique is beyond beautiful and utterly timeless. Amid its hallowed halls, couples are transported to an era of high-class romance, where tradition meets modernity in perfect harmony.
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Harry Winston
No exploration of London's high-end jewellers would be complete without a visit to Harry Winston on Bond Street. Known for its rare and exceptional diamonds, their creations are a testament to the brand's commitment to excellence. The diamonds come in all shapes and sizes, from heart to classic oval, pear-shaped,d, and more.
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Graff
Find solace in the cool, calm serenity of Graff on New Bond Street. With a reputation for unparalleled beauty and top-of-the-line craftsmanship, Graff's engagement rings are some of the finest in the world. Here, couples are invited to discover a world of extraordinary diamonds, where every ring is a work of art.
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Boucheron
Boucheron, where French luxury meets British charm on New Bond Street, prides itself on a heritage dating back to 1858. Boucheron's engagement rings are imbued with a sense of history and romance.
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Van Cleef & Arpels
Our next destination brings us to Van Cleef & Arpels also on Old Bond Street, where classic designs blend with artistic drama. Characterised by more unusual designs, Van Cleef & Arpels' engagement rings are romantic and whimsical. From delicate floral designs to intricate lace-inspired patterns, if it’s girly jewels you like, Van Cleef is the place for you.
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Chopard
While you’re there, why not pop into Chopard? Also set in Mayfair, it is a hotspot of Swiss luxury. With a commitment to ethical sourcing and sustainable practices, Chopard's engagement rings not only dazzle with their exquisite diamonds but sparkle with eco-credentials. From classic designs to contemporary creations, Chopard epitomises beauty with a conscience.
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Cartier
From here, hail a black cab to Knightsbridge, and among the streets home to Harrods and Harvey Nichols stands Cartier, a beacon of French je ne sais quoi. Within its walls, love blossoms amid a curated selection of engagement rings, each bearing the Cartier insignia. From classic designs – solitaire diamonds and eternity bands – to avant-garde creations – think huge sparkly panthers and red ruby numbers, Cartier is the place if you want style and substance.
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Bulgari
Take a short stroll to Bulgari on Sloane Street. With a legacy steeped in Italian craftsmanship, Bulgari's engagement rings are simple, modern, and glamorous – and very, very glittery.
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Boodles
Next up, Boodles on Sloane Street has a long-standing reputation for having oodles of style. Established in 1798, the institution has a rich heritage in jewellery making and even provides a bespoke service, so you can make your ring as unusual as your love story.
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Sotheby’s
Last but very much not least, Sotheby’s in Mayfair has the world’s finest engagement rings, including one-of-a-kind pieces. From branded rings by Cartier and Van Cleef & Arpels to vintage sapphire engagement rings and custom creations, their selection has a wonderful range of ideas for life’s most important ring.
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Conclusion
Among all of London's jewellers, these sparkly sanctuaries are as exciting as they are glamorous. A ring is more than just a piece of jewellery, it is a testament to enduring love. As you embark on your quest for the perfect symbol of eternal devotion, remember that among the hustle and bustle of the city, London's jewellery box awaits.
